Monday, 1 June 2015

Case study 4

Newsround

1) Newsround doesn't use the key conventions of TV news as they don't present their sports story last, they present it at the beginning with the serious stories.

2) The presenters of Newsround are Jenny Lawrence, Hayley Hassall, Martin Dougan and Sonali Shah. Newsround has a variety of presenters so that they don't get told that they are only employing one race and one gender of presenters. They are trying to have a variety of ages, races and both male and female to widen their viewing figures. 

3) John Craven was the original presenter however he died.

4) The studio is quite colourful and the presenter sits on a sofa while presenting news which shows that the programme is quite informal and friendly unlike BBC News which is formal and traditional news. Technology like an iPad is used in the programme to read the news from. The presenter has a laptop and iPad in front of them most of the time.

5) The opening sequence to Newsround fits the key conventions of TV news because it has graphics and lasts around 3 to 5 seconds.

6) Newsround typically presents a news story with the presenter to the camera and then shows clips of the news story that it is presenting. It has many graphics and makes the story clear and understandable.

7) The target audience for Newsround is 8 to 15 year olds.

8) There is an opportunity for the audience to get involved in the programme by visiting the website and sending in their views. Young people are always featuring in the programme. For example, they were interviewed about what they thought about Scotland becoming and independent country. They were also given the chance to interview a labour party politician. This indicates that the programme's target audience is young children as they could have chosen adults to be interviewed or ask questions however they used children which indicates that the audience is supposed to be a young audience.

9) The royal baby is first story covered which explains why the baby was called 'Charlotte Elizabeth Diana'. The second story was a positive representation of the migrants in the sea trying to find a safe place to live. The third story was a story about what children thought about Scotland becoming an independent country. The fourth story was a sports story. The fifth story was of young children interviewing a labour party politician.

BBC Three 60 second news

1) BBC 60 second news does not use key conventions of TV news as it is completely the opposite of a normal TV news programme. It's news is presented on two graphic and animated iPad's. They do not have TV news packages and they present their news stories really fast. They have words written on the bottom of the screen that go really fast and are written informally when telling serious news.

2) The main presenter is Sam Naz. Previous presenters include Tasmin Lucia-Khan, Andy May, Matt Cooke, James Dagwell and Claudia-Liza Armah. Their ages vary and they are dressed formally.

3) No.

4) The studio is not brightly coloured however the presenter wears formal clothing and presents the news formally but once the screen changes to two iPad's, which the news is presented on, the news and everything that is presented becomes informal. Graphics are used in the presentation of the news throughout the whole programme as there are many things shown on the screen at once.

5) The opening 30 seconds of 60 seconds news do not fit TV news' key conventions. The first 3 seconds are the graphics and 4 after that are of the presenter presenting the news.

6) BBC 60 Second News typically presents a news story with graphics, animations and images.

7) The target for 60 second news is mainly a young audience of 12-20.

8) People can get involved with the channel by sending in their views and news stories. They can visit their website to find out more.

9) The stories that they cover are about the elections and the royal baby.

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